Last week, on the evening before our WAA/eMetrics Breakfast in Montreal , I had the chance to have dinner with Jim Sterne, Mitch Joel, Andrea Hadley and Jeff Conatser at Cafe Melies.
Just before dinner, Mitch recorded one of his famous podcasts and interviewed Jim Sterne. So head to Six Pixels of Separation to download the podcast. And if you listen to the podcast, you'll hear Jim's impressions about the complexity or simplicity of web analytics.
And on the same topic, you can view what I presented last Wednesday on the WASSUP approach to a successful web analytics program.